NCAA WBB March Madness Social Retainer
We brought the hype to the @MarchMadnessWBB account, crafting content that carried the energy from in-season through March Madness and beyond. Our work not only boosted followers but also fueled the growing excitement around college women's sports!
Results
Throughout the WBB season, we were on retainer as an extension of the @MarchMadnessWBB team, making sure the energy on social media matched the intensity on the court. Once our concepts got the green light, we hit the ground running with high-energy content that resonated with fans. Working in real-time with a specialized team of editors and designers, we delivered a steady flow of memes, gifs, and graphics during and immediately after each game, capturing the excitement of every matchup. By staying on top of the latest trends and tailoring each post to the audience’s interests, we kept fans fully immersed and engaged, making each piece of content a standout on their feed.
Results
Throughout the WBB season, we were on retainer as an extension of the @MarchMadnessWBB team, making sure the energy on social media matched the intensity on the court. Once our concepts got the green light, we hit the ground running with high-energy content that resonated with fans. Working in real-time with a specialized team of editors and designers, we delivered a steady flow of memes, gifs, and graphics during and immediately after each game, capturing the excitement of every matchup. By staying on top of the latest trends and tailoring each post to the audience’s interests, we kept fans fully immersed and engaged, making each piece of content a standout on their feed.
[Fresh Tape Media's] expertise and ability to pivot endlessly on the fly were game-changers. Our March wouldn't have been as mad or fun without their fantastic support.
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